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AI Tools & Use-Cases in Marketing - Workland Marketing Meetup #2

Erman Küplü, Analyzify

February 2nd, 2023

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The second marketing meet-up in Workland Vabaduse took place on 18th January. In this post, you will find notes, links, and resources to continue exploring, learning & practicing.

Keep reading if you would like to create images like the ones below:

Created by Midjourney
Created by Midjourney

Let's start with this one. Here is the document we shared at the event.

In the PDF file, you will find the descriptions of the following tools/terms:

  • Generative AI

  • Prompt

  • Open AI's ChatGPT, Dall-E, Playground, API

  • Midjourney

  • Stable Difusion

  • Astria, Replicate

There are hundreds of AI tools in the market. These are great for a start, and you will be able to do wonders with them.

Midjourney

I'll start with my favorite tool. Midjourney enables you to create outstanding graphics. There are enough resources online, so I'll guide you to the best ones I have found & used.

Use the sources below to learn how to create images with Midjourney. It is quite easy - you just need to learn and practice. Spend at least 30 minutes before you give up; it might be hard initially, but then...

MidJourney Master Thread

The Great Big List of Midjourney Artist Styles

Midjourney Reference Sheets

How to use Reference Images in MidJourney V4

How to use AI Art and ChatGPT to Create Insane Web Designs


And let's have a look at some of the illustrations that I have created with Midjourney:

You can always get inspired by Midjourney's community feed. You will see the beautiful images that are created by the community. And also the prompt that is used.

Prompt: tired giraffe is drinking coffee in the style E.H. Shepard, kitchen backgorund-- v4
Prompt: tired giraffe is drinking coffee in the style E.H. Shepard, kitchen backgorund-- v4

You can find my suggested resources on each topic below:

Stable Diffusion

Video: 13 Use-case of Stable Difusion 

Hugging Face - Stable Diffusion Demo 

Stable Diffusion - Ultimate Beginner’s Guide

How to create your AI-generated avatars for free (no coding needed)


Generative AI 

Generative AI: A Creative New World

How 2022 became the year of generative AI

How AI is Being Used in Modern Marketing: A Beginner’s Guide


Prompt Engineering

Prompt Engineering 101 

Prompt Engineering for Beginners

Prompt Builder Tool: Prompt Mania

Prompt Tool: Prompt Hero 

Prompt Marketplace: Prompt Base

AI Art Search Engine: Lexica

Image to AI - Clip on HuggingFace


OpenAI 

OpenAI Examples by OpenAI

DALL·E 2, Explained: The Promise and Limitations of a Revolutionary AI

The DALL·E-2 Prompt Book

50 Awesome ChatGPT Prompts

Learn more on: 

https://anita.beehiiv.com/ 

https://twitter.com/LinusEkenstam

https://www.youtube.com/@LevendeStreg

Even more:

The whole folder of knowledge and links


The next marketing meetup will take place already on the 9th of February!
If you'd like to know more, please subscribe to the Workland newsletter and never miss an event!

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