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Top Startups to Watch in Estonia in 2025

Workland

February 5th, 2025

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Estonia continues to establish itself as one of Europe's leading startup hubs. With a population of just 1.3 million people, the country has produced several notable technology companies. In 2023, Estonian startups raised over €1.4 billion in investments, demonstrating the strength of the ecosystem. The country's digital infrastructure, e-Residency program, and supportive business environment have created fertile ground for innovation across multiple sectors.

This overview presents eight Estonian startups that are expanding internationally and solving significant global challenges. These companies represent diverse fields - from sustainable transportation and financial technology to advanced materials science and biotechnology - showcasing why Estonia has earned its reputation as one of the world's most dynamic startup nations. 

Let's explore these innovative companies shaping the future of technology and sustainability.

Photo: Bolt
Photo: Bolt

Bolt

Founded in Tallinn, Estonia, Bolt has established itself as the first European mobility super-app. With operations spanning across more than 50 countries on 5 continents, Bolt serves over 200 million customers worldwide.

The company integrates multiple transportation solutions in a single mobile platform:

  • Ride-hailing services with over 4.6 million drivers

  • Electric scooter and bike sharing networks

  • Food and grocery delivery operations

Urban Impact

Bolt contributes to sustainable city development by reducing private car usage and decreasing urban congestion. The platform provides data insights to city authorities for improved urban planning and transportation management.

Market Position

The company maintains a substantial presence in both established and emerging markets. Their business model focuses on:

  • Creating income opportunities for millions of drivers and couriers

  • Weekly payment systems for service providers

  • Flexible scheduling options for workers

Environmental Focus

Through shared transport solutions, Bolt works to transform cities by:

  • Lowering emissions through sustainable mobility options

  • Reducing the demand for parking spaces

  • Providing alternatives for every purpose a private car serves

The company's comprehensive approach to urban mobility combines technological innovation with environmental consciousness, while maintaining a strong focus on both driver and customer satisfaction.

Photo: Benjamin Arthur Photography
Photo: Benjamin Arthur Photography

Mifundo

Mifundo tackles a significant gap in European financial services by building verified and passportable financial identities for cross-border banking. Their platform addresses the challenge that interest rates can differ up to 7 times within the EU, yet residents often remain limited to their home country's credit options.

Core Services

The platform enables users to:

  • Build comprehensive financial profiles across multiple countries

  • Access credit products from foreign banks

  • Receive multiple loan offers through a single application process

Target Users

Mifundo specifically serves:

  • People moving to another EU country

  • Individuals living in multiple countries simultaneously

  • Those planning to acquire real estate abroad

Industry Recognition

Their innovation in cross-border finance has earned notable achievements:

  • Selected among TOP15 most promising fintech companies by Mastercard

  • Named Startup of the Year and LendTech of the Year at Europe Fintech Awards 2023

  • Awarded FinTech Start-up of the Year 2023 at Banking Tech Awards

Security and Compliance

The company operates under Estonian Financial Supervision Authority licensing, providing a secure platform with comprehensive data protection through TLS security and 256-bit encryption. Their approach combines accessibility with strong security measures to enable seamless cross-border financial services.

Photo: e-estonia.com
Photo: e-estonia.com

Tuum

Tuum provides core banking technology that enables financial institutions to modernize their systems rapidly. Their platform achieves implementation within an average of 7 months, allowing banks to replace legacy systems while maintaining operational stability.

Core Platform Capabilities

The system offers comprehensive banking functionality through modular components:

  • Core banking operations and payment processing

  • Lending infrastructure and card management solutions

  • Business builder for configuring operating and distribution models

Technical Infrastructure

Tuum's platform is built on:

  • Cloud-native architecture with microservices design

  • Low-code configuration options for quick deployment

  • Pre-built connectors for seamless integration

  • Real-time processing capabilities

Business Advantages

The platform enables banks to:

  • Operate multiple business lines from a single system

  • Launch new products and services rapidly

  • Reduce maintenance costs significantly

  • Maintain control over data and processes

Future-Proof Design

Their microservices architecture ensures banks can evolve without requiring additional major transformations, while the modular approach allows institutions to implement and pay for only the components they need. This design supports continuous innovation while minimizing vendor lock-in.

Photo: Pipedrive
Photo: Pipedrive

Pipedrive

Founded in 2010 in Estonia, Pipedrive has grown from a startup to a global CRM platform serving over 100,000 companies across 179 countries. The company emerged from the founders' direct sales experience, aiming to create a CRM that salespeople would actually use.

Core Platform

Pipedrive's CRM focuses on sales process optimization through:

  • AI-powered lead management and sales automation

  • Visual sales pipeline tracking and forecasting

  • Customizable workflows and reporting tools

Market Growth

Their journey to becoming a unicorn includes:

  • Global team of 850+ employees across eight offices

  • Backing from Vista Equity Partners

  • Integration marketplace with extensive third-party connections

  • Strong presence in small and medium-sized business segments

Technology Innovation

The platform leverages advanced technologies to enhance sales processes:

  • Automated lead nurturing and AI-driven insights

  • Real-time sales analytics and reporting

  • Integration capabilities with existing business tools

  • Mobile accessibility for on-the-go sales management

Customer Focus

Pipedrive distinguishes itself by maintaining its original vision of being "a CRM built by salespeople, for salespeople," while continually evolving to meet modern sales challenges. Their commitment to user-friendly design and practical functionality.

Photo: Gelatex
Photo: Gelatex

Gelatex

Gelatex Technologies revolutionizes materials technology through its innovative nanofibrous production method. Their breakthrough halospinning technology produces nanofibers 4x faster than traditional methods while reducing production costs by 90%.

Product Lines

The company offers two main product categories:

Muskel™ - Food-grade solutions for cultured meat:

  • Nanofibrous scaffolds mimicking natural tissue structure

  • Microcarriers for efficient cell cultivation

  • Customizable fiber parameters for different meat types

Gelacell™ - Pharma-grade applications:

  • 3D scaffolds for advanced cell culture

  • Tissue engineering solutions

  • Biocompatible structures for research

Environmental Impact

Their technology addresses significant sustainability challenges:

  • Reduces land use in meat production

  • Lowers greenhouse gas emissions

  • Decreases water consumption

  • Eliminates the need for antibiotics in meat production

Technical Innovation

The proprietary halospinning technology enables:

  • High-throughput fiber production

  • Adjustable fiber size and porosity

  • Multiple material compatibility

  • Scalable manufacturing processes

Their approach transforms traditional industries while maintaining cost-effectiveness, making advanced materials accessible for various applications from cultured meat to biomedical research.

Photo: eu-startups.com
Photo: eu-startups.com

Binalyze

Established in 2018 in Tallinn, Binalyze develops advanced cybersecurity investigation solutions through its AIR (Automated Investigation and Response) platform. The company secured a $19 million Series A funding in 2023, backed by notable investors including Molten Ventures, Cisco Investments, and Deutsche Bank Corporate Venture Capital.

Core Technology

The Binalyze AIR platform provides:

  • Collection and analysis of 500+ evidence types

  • Cross-platform investigation capabilities

  • Real-time automated incident response

  • MITRE ATT&CK framework integration

Market Presence

Their global footprint includes:

  • Headquarters in Estonia with offices in UK, US, and Singapore

  • Trusted by major organizations like Wipro, Deloitte, and KPMG

  • Adoption by government institutions and law enforcement agencies

  • Strategic partnerships with leading security providers

Investigation Capabilities

The platform enhances cybersecurity processes through:

  • Remote evidence collection and analysis

  • Automated compromise assessment

  • Threat hunting and alert validation

  • Seamless integration with existing security tools (SIEM, EDR, XDR)

Innovation Focus

Binalyze reduces investigation time from weeks to hours while maintaining forensic-level accuracy. Their technology enables organizations to respond to cyber threats rapidly while ensuring comprehensive documentation and analysis.

Photo: VOK bikes
Photo: VOK bikes

Vok Bikes

Vok Bikes innovates in urban mobility with electric cargo bikes designed for delivery and utility services. Founded by former e-mobility specialists in Tallinn, the company now operates across eight European cities including London, Stockholm, and Amsterdam.

Product Range

Vok Standard:

  • 420-liter cargo space for daily deliveries

  • 120 kg payload capacity

  • 50-100 km operating range

  • Compact design for urban agility

  • Maximum speed of 25 km/h

Vok XL:

  • 2 cubic meter cargo space

  • 200 kg maximum payload

  • Van replacement capabilities

  • Long-range delivery optimization

  • Same agile handling despite larger size

Vok Utility:

  • Modular pickup-style cargo bed

  • Heavy-duty construction

  • Designed for maintenance tasks

  • Municipal service applications

  • 200 kg payload capacity

Technical Innovation

The bikes feature advanced technology:

  • Series hybrid drivetrain eliminating chain maintenance

  • Traction control and electronic anti-lock braking (eABS)

  • Swappable batteries for continuous operation

  • RFID locking system for quick access

  • IoT connectivity with real-time monitoring

Urban Impact

Vok Bikes addresses city logistics challenges through:

  • Zero-emission transportation

  • Bike-path compatible design

  • No driver's license requirement

  • All-weather operation with roof protection

  • Reduced urban congestion

Their focus on rider comfort, combined with advanced safety features and substantial cargo capacity, makes these vehicles practical alternatives to traditional delivery vans in urban environments.

Photo: Andrei Ozdoba
Photo: Andrei Ozdoba

ÄIO

Founded in 2022, ÄIO develops sustainable alternatives to traditional fats and oils through precision fermentation technology. Their solution reduces CO2 emissions by 160 kT per year compared to palm oil production, addressing critical biodiversity challenges in current food systems.

Product Portfolio

RedOil:

  • Natural red coloring with beneficial compounds

  • Alternative to vegetable and fish oils

  • Rich in active ingredients for various formulations

Encapsulated Oil:

  • Stable plant-based alternative for bakery products

  • Enhanced nutritional profile

  • Solution for oil leakage issues in food products

Buttery Fat:

  • Alternative to coconut and animal fats

  • Customizable texture properties

  • Suitable for spreads and creams

Technology Innovation

Their process mirrors beer brewing but specializes in:

  • Growing specific microorganisms for fatty acid production

  • Converting industrial side streams into valuable ingredients

  • Utilizing local by-products from food and wood industries

  • Producing omega-3 rich microbial oils

Market Applications

The company serves multiple industries:

  • Food sector alternatives

  • Cosmetics ingredients

  • Household products

  • Oleochemical production

Recognition & Support

ÄIO has secured significant backing:

  • 1.4M+ EUR grant for DigiFoundry platform development

  • Collaboration with Accelerate Estonia for novel food approval

  • Partnership with Center of Food and Fermentation Technologies

  • Active role in making Estonia an innovation hub for novel foods

The company's mission directly addresses the WHO's report on biodiversity loss, where current food production has led to 70% loss of biodiversity on land and 50% in fresh waters.

Conclusion

These eight Estonian startups demonstrate the country's growing influence in the global technology landscape. Each company brings unique solutions to pressing challenges - whether it's Bolt's reshaping of urban mobility, ÄIO's sustainable alternatives to traditional oils, or Gelatex's breakthrough in materials technology. Their success highlights Estonia's ability to nurture innovative companies despite its small size. As these startups continue to expand and evolve, they strengthen Estonia's position as a leading hub for technological innovation in Europe.

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