Your LinkedIn profile in the age of native AI. Context is everything
LinkedIn's built-in AI now actively shapes who finds you. The quality of your profile context determines whether you are visible, even when you are not actively posting or engaging.
Ieva Drazniece
April 30th, 2026
Modern event venue in Riga centre for professionally organised business events
Modern event venue in Riga centre for professionally organised business events
Workland
April 21st, 2026
Discoverability strategy: how businesses and leaders stay visible and chosen over time
Discoverability strategy: how businesses and leaders stay visible and chosen over time
Ieva Drazniece
April 1st, 2026
A decade of Workland: stories from the community that grew with us
Ten years ago, Workland began with a simple idea: to create workplaces where businesses could grow alongside one another. Today, that idea has evolved into an international network of communities across the Baltics, shaped not only by offices and locations but by the people who work within them every day. To celebrate Workland’s 10th anniversary, we spoke with long-standing members across Latvia, Estonia, and Lithuania. Their experiences reveal how shared spaces become part of business journeys, professional milestones, and everyday life.
Workland
March 2nd, 2026
LinkedIn Strategy for 2026: From Announcements to Meaningful, Experience-Based Presence
Over the past few years, LinkedIn has been quietly but consistently redefining its role in professional communication. These changes will continue into 2026. What was once largely a platform for announcements, updates, and formal company news is increasingly becoming a space for meaningful, experience-based professional presence.
Ieva Drazniece
January 21st, 2026
Member insights. Stop assuming, start aligning: the missing link between marketing and sales by Mari-Liis Vaher
If you run a business or lead a team, this may sound familiar. Marketing is active. Sales is busy. There are meetings, campaigns, follow-ups — a lot of movement. And yet results feel harder to predict than they should. Often, the problem isn’t effort or competence. It’s quieter than that.
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Mari-Liis Vaher
January 20th, 2026
The founder’s shortcut: making the startup ecosystem work for you
Building a company is never a straight line. Every founder has moments when the path ahead feels unclear, resources feel limited, or decisions seem overwhelming. Yet the strongest founders are not those who try to solve everything alone, but those who know how to leverage the ecosystem around them. Estonia’s startup landscape is uniquely interconnected, and founders who learn to navigate it effectively gain a real shortcut through many early-growth challenges. sTARTUp Day brought together practical tips for making the ecosystem work for you.
sTARTUp Day
December 19th, 2025
Goals without illusions: a better way to start the year
What do New Year’s really mean? Fireworks, inspiration, new goals, fresh notebooks… Yet we all understand that it is, at its core, just a date. The meaning we give to it comes from ourselves. But perhaps that isn’t such a bad thing.
Aistė Maldaikienė
December 16th, 2025
Workland Group appoints new Group Executive Manager
Workland Group, the largest fully serviced office and coworking operator in the Baltic States, has announced a change in its leadership team. Laura Panovienė, who has led Workland’s operations in Lithuania since 2016, has been appointed Group Executive Manager, succeeding Igor Beloborodov, who has led the company’s group-level operations and growth for 10 years.
Workland
December 12th, 2025
Office Rent in 2026: what to consider when looking for a workspace
As 2026 approaches, the office rental market continues to evolve – shaped not only by well-established hybrid working models, but also by rising employee expectations and growing interest in flexible workspaces. Many companies are re-evaluating which type of office best supports team productivity and long-term efficient business operations.
Workland
December 10th, 2025